Explainer videos (sometimes called promo videos) are key to growing your customer base. While your logo and branding is the first impression visitors have of you, an explainer video is where you get to sell who you are and what your mission is. You could accomplish the same thing with paragraphs of marketing copy, but…

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Web design is unique because it takes both a designer and a user to make it work. After all, the whole purpose of putting a design on an interactive medium like a computer is so that users can, well, use it. Interaction is also a good measure for how engaged a site visitor is because…

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