Research shows that acquiring a new customer is five to 25 times more expensive than retaining an existing one. That’s why, as sales professionals grapple with new business models in a post-COVID world, an easier way for them would be to focus on existing customers. Here are five simple steps to retain existing customers. Sales…

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In Wayne, New Jersey, agency owner Jack Pires is making a mark in his part of the world. Pires established his marketing operation SocialJack Media four years ago with a simple belief: to help small and medium-sized businesses (SMB) promote their brands online using digital strategies that work. Local businesses are the bedrock of a…

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The world of ecommerce in 2020 witnessed a growth explosion as consumers were forced to make the move online for their shopping needs. But many small businesses simply weren’t ready, as more than one-third of those in the United States didn’t have a website before this en masse shift to digital.  Ecommerce growth continues to…

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As an agency owner, creating an effective agency account management strategy is crucial for maintaining strong relationships with clients and ensuring their satisfaction with your services. A winning agency account management strategy helps to streamline communication, establish clear goals and expectations, and ensure that projects are completed efficiently and successfully. It also plays a key…

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In a world full of noise, time is becoming one of the most valuable resources at our disposal. This is particularly true for agencies, MSPs, and media companies selling to local businesses. It’s time to become the Barry Allen of lead response time. Want more leads to reply? Download your free sales email templates right…

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More than 90 percent of companies with 10+ employees use CRM software (FitSmallBusiness). It’s easy to see why: The benefits of using a CRM in an era of endless touchpoints can save time and increase sales potential. Get access to the entire Vendasta platform for FREE for 14 days. Sign up now. With that in…

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While journalists and economists quibble over whether we’ve formally entered a recessionary period or not, most people agree that belt-tightening times loom ahead. If you run a digital agency, this means you need to plan for how your business will be affected. How industries are affected by economic downturns varies dramatically. That’s why we’re zeroing…

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Mark Roberge, Managing Director of Stage 2 Capital, knows a thing or two about creating an effective sales process. The author of the best-selling book Sales Acceleration Formula has devoted much of his career to helping early-stage companies scale their revenue, customer base, and salesforce at a rapid clip. He also teaches the next generation…

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