social media – Doodler

Facebook Founder Mark Zuckerberg has announced the company will rebrand to Meta and foster massive ecommerce opportunities in the virtual world. The move confirms his vision to shift the company’s focus away from a social networking platform to one that connects people through virtual reality within an ecosystem known as the “metaverse.” Like Alphabet’s subsidiaries…

You’re always wearing many hats to solve ever-evolving problems for your clients. One of the most multifaceted (multi-feathered, if you will) chapeaus in your wardrobe is that of the social marketer. And if you’re not offering your business clients social media marketing packages instead of one-off solutions, your offer is far too naked. Be successful…

The great lesson of 2020 and the universal shift to ecommerce might be summarized in the notion that businesses more than ever need to be present online in order to succeed. In the world of online, you need to be seen, heard, and engaged with customers by effectively using the social tools of communication. Many…

There are two things that you need to know about lead generation: 55 percent of B2B marketers spend more than half of their marketing budget on lead generation activities. 61 percent of marketers rank lead generation as their number one challenge. When half of your marketing budget is spent on your top challenge, it’s clear…

The lights and camera may have changed, but the Action! is still the same. Thanks to social media, video marketing has never been more popular. Brands can make a stronger, more personal impact than with text or photos, and at the same time they give people their favorite type of content on the internet. Everyone…

It’s no secret that social media moves quickly, and we’re not talking about the latest TikTok dance trend. The platforms themselves are almost always in a state of flux. Algorithm changes and evolving user bases keep marketers on their toes. Whether social media is new to you or old hat, having a list of social…

Trends in emerging artificial intelligence or AI marketing technology have experienced an explosion of popularity in recent months. As AI technology has continued to advance over the past decade, OpenAI’s late 2022 release of model ChatGPT has been an industry game changer. It has pushed the boundaries of what was previously believed possible and opened…

We’ve updated our killer list of top social media statistics for 2023! See the best stats on all major social platforms—from Facebook to LinkedIn, and even TikTok. Ensure you create social media content that connects with your audience by downloading our free “White-label social media checklist” now. How many social network stats does it take…

Media companies working in traditional channels like print, radio, and TV face unique challenges in the new, digitally dominated media landscape. However, adapting to change has always been part of working in media. Publishers in this space have the opportunity to leverage their existing customer relationships and evolve their offerings to meet the demands of…

With roughly one billion monthly active users, Instagram is the pinnacle for getting your stunning snaps out to a global audience. The goal is to publish an Instagram image that both the algorithm and followers love. The challenge is coming up with the right mix of inspiration and creativity to meet that goal. When you…