Yelp is one of many online business directories created to help customers find local businesses online, but sometimes businesses need help managing their account long-term. That’s why understanding the nuances of online reviews and discovering faster, more efficient ways to market your business can make all the difference in deciding if deleting your Yelp account…

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Queries for “Near Me” search results have skyrocketed over the last several years, making  Google Business Profiles (previously known as Google My Business profiles) essential to every local businesses marketing strategy. With Google’s platform becoming the norm, competition online has only gotten more crowded, leaving some businesses, agencies, or freelance marketers to experiment with malicious…

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Most of today’s consumers look for contact information on Google Business Profile (formerly Google My Business), and there’s a good chance your clients’ customers are looking there too. More than 75 percent of mobile users visit a business after a local search (Search Engine Journal), and one crucial aspect your clients need to maintain accuracy…

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Is your client one of the 44 percent of business owners who have claimed a Google Business Profile (Local Marketing Institute)? If so, they also received a CID number. Establish yourself as the trusted local expert in digital advertising. Download “White label: Mastering Google and Facebook advertising for local businesses” right now. What is a…

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Many local business owners may think their local SEO strategies begin and end at Google, but managing other listings also play a big part. If your clients are ignoring Yelp, they could be missing out on a key strategy to improve their local SEO. Over 178 million people visit Yelp every month, and Home and…

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Verifying a Google Business Profile (previously known as Google My Business) can give any business listing a boost in local search engine results pages (SERPs) and increase credibility in the eyes of prospective customers. It also enables a business owner to manage the profile’s content, view valuable analytics, and respond to reviews. Learn which listing…

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It’s a simple fact that having directory profiles can help your clients’ businesses. Google’s dominance is clear—the tech giant handles 92 percent of all search traffic (Fit Small Business). Yet, you should still consider optimizing a Bing Places listing for your clients. Become a trusted expert to your clients in the field of local SEO.…

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Nearly 28 percent of Google Business Profile (formerly known as Google My Business) visits turn into sales (Search Engine Journal). However, your clients can’t reap all its benefits until they’ve verified the profile with Google. One method of verifying a Google Business Profile involves entering a verification code you receive from a postcard in the…

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As an agency marketer, you sometimes inherit messes that were made before you ever worked with a business. If that mess comes in the form of duplicate Google Business Profile listings, you’ve come to the right place. Become a trusted expert to your clients in the field of local SEO. Download “How to conquer local…

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For small and medium-sized businesses (SMBs), climbing to the top of their local search results makes the biggest impact in terms of traffic and revenue. NAP listings are a critical, but sometimes overlooked, component of local SEO success. Become a trusted expert to your clients in the field of local SEO. Download “How to conquer…

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